Artha Wallet
Artha Logo

An intelligent wallet that saves you time and money

Built for the new era of smart personal finance

The Spending Trap Consumers Face Today

Multiple Cards, Multiple Fees

The average consumer has 3-5 credit cards, each with their own fees, interest rates, and reward structures. Keeping track of which card to use when is nearly impossible.

Time-Consuming Financial Management

People spend an average of 0 hours per year just managing their finances, checking accounts, and making payment decisions.

Missing Out on Rewards

Studies show consumers miss out on over $0 in rewards annually by using the wrong card for specific purchases or not optimizing their spending habits.

High Interest Costs

The wrong payment method choices can lead to unnecessary interest charges—the average credit card user pays over $700 in interest annually.

How Artha Intelligently Optimizes Your Spending

Artha Wallet App

Intelligent Payment Routing

Automatically selects the optimal card for each purchase based on rewards, fees, and existing balances.

Personalized Financial Insights

Provides customized recommendations to improve your financial health based on your specific spending habits.

Automated Savings Goals

Sets up intelligent saving strategies based on your income, expenses, and financial objectives.

Real-time Decision Support

Get instant notifications about which payment method to use at checkout, maximizing your rewards and minimizing costs.

Key Features

Card Optimization

Automatically selects the best card for each purchase to maximize rewards and minimize fees.

  • Smart card selection
  • Reward maximization
  • Interest minimization

Spend Tracking

Keep track of all your spending across multiple accounts in one unified dashboard.

  • Real-time balance updates
  • Category analysis
  • Spending patterns

Financial Insights

Personalized recommendations and insights to improve your financial health.

  • Custom recommendations
  • Savings opportunities
  • AI-powered forecasting

Why Choose Artha

Artha Wallet
Smart Finance
Traditional Banks
Banking Apps
Budgeting Apps
Mint, YNAB, etc.
AI-Powered Card Selection
Multi-Card Integration
Real-time Decision Support
Spending Analytics
Basic
Personalized Savings Opportunities
Limited

Meet the Team

Nataraj Shivaprasad

Nataraj Shivaprasad

Co-Founder & CEO

Fintech product manager with expertise in personal finance and banking technologies. Passionate about leveraging AI to simplify financial decisions.

Sri Kanipakala

Sri Kanipakala

Co-Founder & CTO

Experienced software engineer with expertise in Agentic AI, ML, and app development. Love building systems to make complex data actionable.